Build and Grow Your Email List

This is how I built a list of almost 20,000 people who actually open my emails and buy my offers. You'll learn why I have binders full of disappointing freebies in my basement and exactly what I do differently to make people remember me among everyone else they've downloaded from.

I'll show you the simple spreadsheet system that reveals whether you're connecting with your people, how to repurpose your Instagram captions into blog posts that Google loves, and why Pinterest is the slow boil that's still working for me over a year later.

If you're tired of depending on social media algorithms and want to build something that's actually yours - something that works even when the internet goes down - this training will show you exactly how to do it.

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The "internet goes down" reality check - Why I watched someone make sales during a complete internet outage while others panicked, and how you can protect your business from platform dependency

How to know exactly who belongs on your list - The simple exercise that reveals your perfect subscriber (hint: look back at who you were when you started) and why being "boring" might be your superpower

The "blow their minds" freebie formula - My coaching package calculator example that had people saying "I feel like I cheated" - plus the exact process I use to create freebies that shock people

Landing page psychology that converts - Why your freebie content doesn't matter if your landing page fails, and how to speak "their language" not "your language" (this one shift changed everything)

The tracking system that reveals what's working - My 30-day testing method that shows you exactly what to change when conversion rates drop below 30% (hint: sometimes it's just the color)

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